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Discussion Starter #1
I read on automodelnewstoday.com that the Scion C-HR production model will be revealed at the 2016 Geneva Motor Show in March.

Sales of the new Scion will be sold in Europe before summer starts and it'll be branded under Toyota for the rest of the world.

Can anyone confirm this or have you heard something else?
 

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Car and Driver says that it's going to debut at the Detroit Auto Show next month.

So we won't have to wait until march to see it and makes more sense to debut it a few months before it is intended to go on sale.
 

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Car and Driver says that it's going to debut at the Detroit Auto Show next month.

So we won't have to wait until march to see it and makes more sense to debut it a few months before it is intended to go on sale.
Indeed and probably right around that time we'll hear about it going into production since that sort of timeframe plays into what works out being appropriate timing.
 

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Discussion Starter #4
The Detroit show is supposed to have a gallery event on the 9th next month where guests will be able to stroll through the MGM Grand Ballroom and see some automobiles on display and have a talk with the executives and designers. Maybe Scion will let something slip next week at the party.
 

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Discussion Starter #8
the Scion iA and iM had pretty good coverage when their production models first came out at automotive shows. I'm sure the same will happen at the Detroit show.
 

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Yeah no doubt especially when the way they released those vehicles seem to have been really effective, I expect a similar strategy to be applied.

We'll probably even see the same style of promotion to follow it, much like what the iM and iA had.
 

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Still hoping Scion will stick as close to the concept model as possible. They're going to be up against the Nissan Juke, Mazda CX-3 and the Honda HR-V, among others. Well established and popular models.
 

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Discussion Starter #11
Going to be hard to compete with the Mazda CX-3, that model has a loyal following and it's decently priced.
 

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If they get pricing, features and how its configured to be right and be competitive, then they have a good opportunity. Pricing will be one of the higher priority things,
 

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I bet you that the price will be a big draw. The whole single trim thing that Scion has goes a long way to keeping the price down.
 

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I wasn't too impressed with the previous scion i models so I'm hoping the iR has a few more functions included with a nicer interior at a good price.
 

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Discussion Starter #15
Nope, the production model wasn't on display at the North American International Auto Show. It was still the concept model...
 

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I bet you that the price will be a big draw. The whole single trim thing that Scion has goes a long way to keeping the price down.
Pricing is one area they can't mess around with since they are in the business of affordable commuter cars and pricing needs to reflect that although they offer mono-spec vehicles.
 
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