Introduced in production form at the 2016 Geneva Motor Show, Toyota’s new compact crossover SUV with a bold design language is expected to boost the Japanese automotive giant’s hybrid sales in Europe.
In an interview with Automotive News, Toyota Europe CEO Johan van Zyl was asked to give an estimation of how many C-HRs Toyota will sell in Europe and his answer was a substantial 50,000 to 100,000 units. Out of that number, 70% of the C-HRs sold in Europe are expected to be the hybrid variant. That could be an accurate estimation considering the fact that the Auris hybrid sales are already reaching around 60% in Western Europe.
This is just the beginning, by 2020 Toyota wants half of its European sales to be comprised of hybrids and right now they’re at 31%. A goal that’ll Toyota will try to meet by offering a hybrid version of every model in their range.
Produced in Turkey, the C-HR will be offered with a 115 hp 1.2-litre turbo engine or a 122 hp 1.8-litre hybrid powertrain. The 1.8-litre petrol hybrid system was borrowed from the Prius and it should deliver less than 90g/Km of CO2 emissions.
The much anticipated C-HR is expected to launch in Europe by the end of this year with the U.S. market following later.